Hi, I’m Amelia-Jane

Founder & Creative Director of

My journey into the creative world hasn’t been a conventional one, and I think that’s exactly what makes it so unique!

Throughout my career i’ve worked in a number of people-management and leadership roles, experiences that taught me how to understand people, communicate ideas, lead with empathy and, more importantly, listen. Alongside that came my own journey into content creation, building an audience, developing my creative eye and going on to work with some incredible global brands.

But somewhere along the way, I realised the part I loved most wasn’t simply creating content for myself. It was bringing other peoples visions to life.

That became the heart behind The Amelia Jane Creative.

I wanted to create something that combined everything I’d learnt - Creativity, storytelling, strategy, leadership and an understanding of people - To help businesses and brands communicate who they are in a way that genuinely connects.

I have a heart full of passion and a mind that very rarely stops. I’m constantly imagining, creating and looking at how an idea could become something more. I care about the little details, the feeling behind a story and creating content that doesn’t just look beautiful, but has actual purpose.

As Creative Director, I want my clients to feel that I'm just as invested in their vision as they are, because sometimes all it takes is someone else seeing the potential in your idea and knowing exactly how to bring it to life.

‍ ‍ This is more than content creation. It’s your vision, creatively brought to life

And finally.. to my life partner, my two beautiful children, my best friends and family - thank you.

Thank you for believing in every idea, supporting every venture, encouraging every leap and constantly pushing me to become the very best version of myself. Your love, patience and belief in me has carried me through every chapter that had led to this one.

Launching The Amelia Jane Creative feels like the beginning of something incredibly special, and I couldn’t be more grateful to have you all beside me for it. Then to you all, my clients, brands who believed in me, all of you, for being here, reading my story and supporting this next chapter… Thank you, It truly means more than you know.